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Use Face Primer to Even out Skin Tone
and Conceal Imperfections

All-natural Face Primer by Pür Minerals reduces redness and neutralizes skin discolorations.

What is Face Primer?

Face primer is a makeup and skin care solution used to prime the skin before putting on foundation, powder and other cosmetics.

Face primer has two main purposes:

  • The primary purpose of face primer is to help achieve a smooth, even complexion.
  • Face primer also enables makeup to stay on for an extended amount of time for a flawless, long-lasting look.

Face primer generally comes in a liquid formulation and is applied to clean skin beneath foundation. Designed to neutralize skin discolorations, face primer can conceal imperfections such as freckles, age spots, dark spots, under eye circles and facial redness.

How Do I Choose a Face Primer?

When choosing a face primer, be sure to use a gentle, non-irritating formula. Face primers that contain chemicals, parabens, or fragrances can clog pores and exacerbate skin conditions such as acne or rosacea. For an all-natural face primer solution, Pür Minerals offers mineral-based face primer products to conceal a variety of imperfections without causing irritation.

By evening out the skin tone, face primer effectively sets makeup and prevents oils from breaking down makeup particles.

Who Should Use Face Primer?

Because it is used to reduce redness, face primer can be used to treat acne and rosacea. Face primer is also ideal for mature skin with age spots or dark spots, as well as people of all ages who wish to conceal under eye circles and skin discolorations.

To help you find a face primer that's perfect for your skin, Pür Minerals has devised two different formulas, each designed to treat specific skin conditions.

Both chemical-free, lightweight formulas are perfect for setting mineral makeup, particularly pressed mineral foundation.

For the ultimate in smooth, even skin, try using an eye primer in conjunction with your face primer to neutralize eyelid color and prep eyes for flawless mineral eye makeup application. Buy your face primer at today.