One-on-One with Celebrity Makeup Artist Samuel Paul

Wednesday, January 21, 2015 | COLUMNS: Behind the Brush, Makeup, Things We Love, Pur Minerals, pur minerals samuel paul, samuel paul makeup, samuel paul makeup artist

We’ve long been a fan of celebrity makeup artist Samuel Paul and the beautiful looks he creates. You can see his work gracing the pages of magazines, in fashion advertisements and at red carpet events – and chances are you have seen them often!

He has worked with Olivia Munn, Nikki Reed, Azealia Banks and many more. We recently had the honor of chatting with Samuel and caught up on topics like what we can find in his kit, beauty trends for 2015, the best makeup tips and much more.

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How We Found our Dream Philanthropic Partner

Monday, December 29, 2014 | COLUMN: Campaigns

This holiday season, we dedicated our time, resources and contributions to a global charitable platform, Action Against Hunger to assist in fighting child hunger. No child should be hungry, and helping them is a mission close to our hearts. We thank each of you that helped us with this initiative by purchasing a product or making a contribution. Your generosity is overwhelming.

Our belief in the right for healthy nutrition is so strong that we have designated Action Against Hunger as our flagship cause and we have committed to working with the organization throughout 2015. The journey to selecting this charity has been a thoughtful process we’d like to share.

The Pür Minerals leadership team had a goal of creating a meaningful philanthropic platform that could easily be adopted by our team and would be embraced by our customers. Six months ago, we began the process to find just the right platform that had just the right fit.

After a lengthy process of research, surveys and due diligence, we found that the causes closest to all of our hearts were: children and family, education, animal rights and healthcare/disease. Taking this information, we then formed a philanthropy task force, who began the research process into more than 50 charities that were nominated by team members. Our key criteria included:

  • Rated as an “A” charity
  • National and global focus
  • Women and children focused
  • Transparent financial reporting
  • A minimum of 80% of funds go to the cause vs. administrative

In September, we conducted more due diligence and completed more voting, then completed our final selection in October.

“Action Against Hunger is an organization that really spoke to our team members,” said Julie Campbell, Vice President, Marketing. “This organization met 100% our criteria points and more. Their stance on not only fighting hunger but giving those in need sustainable solutions to hunger was very unique. We spent six months making sure that they were the right organization to partner with, and we couldn’t be happier to join forces with them to fight childhood hunger.”

We are close to wrapping up our special holiday fundraiser that ends on 1/7/2015. Please consider joining us in this fight simply by making a purchase on www.purminerals.com. A portion of all online proceeds will go to Action Against Hunger and customers can also add a donation of $1, $5 or $10 at checkout. 100% of that donation will go to Action Against Hunger and Pür Minerals will match it dollar for dollar!

About Action Against Hunger
Action Against Hunger | ACF International, a global humanitarian organization committed to ending world hunger, works to save the lives of malnourished children while providing communities with access to safe water and sustainable solutions to hunger.

Warehouse Closing & Free Shipping

Tuesday, December 23, 2014 | COLUMN: Promotions

Our elves have been busy packing up holiday gifts and sending them on their way. From now through 1/1/2015, they’re taking a much-deserved break to celebrate the season and spend time with their loved ones. However, that doesn’t mean you still can’t shop and save. In fact, if you place an order during that time, we’ll ship it free on January 2, 2015! Just enter code CHEERFUL at checkout. And on behalf of the entire Pür Family: Happy Holidays!

Eden XO talks Beauty with Pür

Tuesday, December 23, 2014 | COLUMNS: Pur Teen, Things We Love

Eden XO knows a thing or two about beauty. Listeners first got a glimpse of the rising music star’s unique fashion sense on her breakout video “Too Cool to Dance”. An avid Pür Minerals fan, the hit singer-songwriter recently sat down with us to talk about—what else? Makeup and style! Read on to learn how Eden XO creates her signature look and how you can win a spot in her next video and more!

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Finding Time for Holiday Party Makeup and Hair when Entertaining

Tuesday, December 23, 2014 | COLUMN: Makeup

If you’re hosting the holidays or throwing a party, you probably have a mile long to-do list and it doesn’t always include hours for perfecting your hair and makeup. But it should, because getting gorgeous and feeling your best while entertaining makes any event that much better. Check out our three tips on finding time to do your hair and makeup, even in the midst of a busy holiday!

1. Plan Ahead. If you’re like us, when it comes to hosting an event or holiday celebration, it’s never too early to plan ahead. Make a list ahead of the day to cover all of your to-dos. Include cleaning tasks, errands to run and things to pick up for the party and cooking or setting up that must be completed. This will give you an accurate picture of not only what you can get done in advance but what needs to wait until day-of.

By planning ahead and knowing all that you have to do, you can determine when the best time is to sneak away and get yourself ready!

2. Get Started Early. Do as much as you can in advance so you can free up some time on the day of the party or holiday. Plus, by spreading some of the party tasks up over time, you aren’t spending a full day cooking or cleaning. Some items we like to complete in advance:

  • Getting recipes prepped – chopping vegetables, gathering and organizing ingredients, etc.
  • Cleaning
  • Take out platters, china and other items being used for serving
  • Set up the buffet area or kitchen table (if you don’t have room to set it up early, make a rough plan)

Starting early goes double for hair and makeup, too! If you don’t think you’ll have time to wash and dry your hair, wash it the evening before so you only have to touch it up. Get your face ready by completing tasks like moisturizing early, so you can zip into your bathroom or bedroom and apply your makeup quickly.

3. Pick an Obtainable Look. If you’re short on time, don’t aim for a full glam look with false eyelashes, a detailed, smoky eye and the whole nine yards. Instead, go with a look that’s obtainable and pick products that offer what you want quickly. For example, our complexion products offer flawless coverage in 60 seconds or less – the perfect choice for a foundation when you’re short on time!

What’s your beauty routine when you’re hosting a get-together? Share below!

Be a New Year’s Knockout

Monday, December 22, 2014 | COLUMNS: Makeup, Tips & How-Tos

Get the ultimate NYE party look with Pür’s new collection, inspired by the film, Big Eyes (link no longer available)!

 

FACE: Prep the skin using Illuminate & Glow Primer all over the face. Then apply 4-in-1 Pressed Makeup using the Chisel Brush to perfect your complexion.

 

CHEEKS: Dust Spun Silk Blush from the limited-edition palette onto the cheeks using an angled Blush Brush and sweeping out and up towards the hairline.

 

EYES: Using the shades from the palette, press Fortune into the center of the lid. Then lightly sweep Luster into the inner corner and along the lower lash line. Apply Indigo in the outer corner and into the crease. Line the upper lash line with Silhouette. Finish the eyes with two coats of Big Look Mascara.

 

LIPS: Apply Château Kisses Lip Gloss in Scandalous to complete your look.

How to Make your Makeup Last All Day

Tuesday, December 16, 2014 | COLUMNS: Makeup, Tips & How-Tos

It’s one of the most common makeup tips and tricks requests that we receive: how to make makeup last all day and night. There’s nothing worse than checking your reflection in the mirror after a long day of meetings and wondering exactly when and how your makeup disappeared.

Luckily, when using the right product, along with correct application and a few tricks, you rest easy knowing that your makeup will last through a long, rough day at work, dinner and drinks with friends and whatever else life throws at you!

To begin, the key is to use a primer on both your face and eye lids. Think of primer as a Spanx for your face –it preps your skin so that everything you place on top of it just looks better. Using it can help smooth and conceal, filling in lines and wrinkles, creating the perfect base so that your foundation looks better and lasts longer.

Apply primer on your face by using a makeup brush for a perfect airbrushed finish. Using a brush for application has the added bonus of extra coverage – and who doesn’t love that?? Next, use eye primer on your lids so that your eye shadow is locked in place. In addition, when using a primer on your lids, the eye shadow you choose will be truer to color.

Selecting the right products is another key on making makeup last all day. For foundation, oil-free formulas tend to be the best choice, because they don’t contain ingredients that make makeup slide off. If you use a moisturizer (hint: you should be, especially in the winter months!), make sure to apply it and let it dry before using primer and other face makeup.

If you struggle with eyeliner and other eye makeup not making it through your day, run a spot concealer under your eyes to make sure it doesn’t bleed down your face. While gel and liquid eye liners tend to last longer, plenty of us prefer to use a pencil. There are plenty of ways to make sure it lasts. Expert tip: A matching eye shadow color can help set your pencil eye liner. Use a slant-tip brush or pointy tip of a foam applicator and trace over your eye liner.

Want mascara that lasts all day and night without clumping or flaking? It’s all about the product selection. It’s not surprising to learn that if you want mascara that won’t budge no matter what you do, use a waterproof formula. To avoid clumps and flaking, apply it in quick layers before it dries.

Do you have a tried-and-true trick for how to make makeup last all day? We want to hear it! Share below.

20% Off Sitewide

Sunday, December 14, 2014 | COLUMN: Promotions

Waited till the last minute to do your holiday shopping? Worried that the best deals have come and gone? Never fear. Pür has just the thing for you! This week only, take 20% off your entire order with code MISTLETOE. No minimum. No exclusions. Sometimes it pays to wait…

 

Hurry—offer ends Sunday, December 21!

New Kit Inspired by the Film Big Eyes

Wednesday, December 10, 2014 | COLUMNS: Campaigns, Makeup, Things We Love

This just in—Pür has a new collection (link no longer available), inspired by the upcoming film Big Eyes by the visionary director Tim Burton! Featuring a limited-edition eye and cheek palette, two bold eyeliners and our Illuminate & Glow Primer, it comes with everything you need to turn your eyes into a work of art.

Get Festive Holiday Makeup Looks with Just a Few Essentials

Tuesday, December 09, 2014 | COLUMNS: Makeup, Party Time

‘Tis the season for glam! With plenty of parties and celebrations to attend this winter, chances are party-perfect holiday makeup looks that don’t require hours of work is high on your gift list this year. Luckily, we’re the experts on getting holiday festive with just a few essentials so you can spend more time celebrating and less time getting ready.

Going from the office right to a party or event? One super easy way to change your look from day to night is to go red — a red lip color, that is. It’s one of the most classic holiday makeup looks that never seems to go out of style and always matches your holiday outfit. Lipstick, gloss or tint is a quick and simple way to completely change your look and make sure you stand out in a crowd. Plus, as an added bonus, as a bright red or cranberry color fades through the night, it softens into a beautiful light matte color.

Another great way to add extra drama to your look is to use your everyday eye shadow palette but build up the amount of color you use. You can also try using some of the deeper, richer colors that the palette offers for the crease of your eye, to really emphasize a dramatic look. Don’t underestimate the power of a neutral, high-shine gloss on your lips, especially when paired with a dramatic eye – it makes for an overall polished and dramatic look.

No dramatic look is complete without some volume on your eyelashes. Use volume mascara for a full and flirty look that can pair with a dramatic eye or stand on its own for a more subtle look. Use a waterproof formula if you’re looking for mascara that won’t budge during a night of celebration.

If you’re looking for less drama but still fun makeup ideas for your eyes, highlight the inner corners with a metallic shade. Use a champagne or soft pink color if you have fair skin, gold if you have medium or olive skin and if you’re dark, use a bronze color. Pair it with a fun, bright lip color and emphasized lashes for an overall simple but festive look.

For a soft finish to any makeup look, don’t forget to use an illuminating powder. This gives you a fun, luminous glow and really perks up your complexion. Even if the weather outside is frightful and your summer tan has faded, you can still find a use for your bronzer! Break it out for some highlighting and contouring.

Do you have a go-to party look, or tried and trick day to night tricks you use? We want to hear them! Share below.

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