Celebrate Mom with the Perfect Gift

Tuesday, April 30, 2013 | COLUMN: Promotions

Mother’s Day is May 12, and if you’re looking for the perfect gift for that very special person, look no further! We’ve got something for every mom in our Kits section. From our flawless Pür Perfection Duo (link no longer available) (your shade choice for only $40) to our three-piece Glow All Year Kit (link no longer available) (just $15) to our Art Decadence Spring Collection (link no longer available) (only $42), we’ve got everything you need to show her how much you care.

DIY Look We Love

Monday, April 29, 2013 | COLUMNS: Things We Love, Tips & How-Tos

It’s always refreshing to clean out your closet once the season begins to change. Instead of getting rid of the sweaters you didn’t wear last season, add some life to your old garments with this great DIY look we can’t wait to try. Wearing an oversized, bow-inspired sweater with shorts or leggings will set you apart on a windy summer day.


Spring Mixtape: My Perfect Playlist

Friday, April 26, 2013 | COLUMN: Things We Love

Some things are unmistakably spring: bright colors, short sleeves and rolled-down windows. Add to that a catchy, carefree soundtrack, and you’ve got all the makings for a fun-filled season!


Glow All Year an Eco-Friendly Best Buy

Wednesday, April 24, 2013 | COLUMNS: Makeup, Press

This week, WorkingMother.com revealed its Top 12 Eco-Friendly Beauty Buys, with Pür’s Glow All Year (link no longer available) kit at the top of the list. Made using the finest mineral pigments and natural ingredients, our three-piece kit is your answer to a healthy dose of sun (without ever leaving the shade). Check out what Working Mother’s beauty experts had to say about our limited-edition collection here.

Catch Pür on EXTRA

Tuesday, April 23, 2013 | COLUMN: Press

Calling all makeup junkies! Looking for the latest steals and deals from Pür Minerals? Tune in to EXTRA Wednesday, April 24 for an exclusive offer from you won’t want to miss! The choice of celebrity makeup artists and beauty experts worldwide, Pür is now making its big celebrity news debut. Check your local listings for details.

Make Your Lips Pop

Monday, April 22, 2013 | COLUMN: Makeup

Looking for that bold lip look that’s oh-so hot this season? Well, it doesn’t get much bolder than this. Now available in four new shades, Pür’s luscious Lip Gloss Sticks create a high-shine lip look in a flash. Packed with pout-plumping moisturizers and vitamin E, these richly pigmented lip shades glide on smoothly for jaw-dropping intensity that lasts all day.


Spring Style Guide: Tailored Lady in Lace

Saturday, April 20, 2013 | COLUMN: Things We Love

1. Luisa Beccaria 2. H&M 3. Lela Rose 4. Cacharel 5. Forever 21

This spring’s hottest looks are laced and tailored, with chic designers, like Cacharel and Luisa Beccaria, turning back the hands of time and redefining what it means to be classy. H&M and Forever 21 have fiercely fashionable laced dresses that will have you looking like you belong on the catwalk—all at a very reasonable price. Tailored shorts are also bringing a sassy new aura to the runway. A solid, high-waisted short with a subtle, laced top will create a lasting impression of tailored class.

Books, Beauty and More in Beverly Hills!

Friday, April 19, 2013 | COLUMN: Around Town

Calling all LA-area moms! Mark your calendars for an event you won’t want to miss. On Wednesday, May 1, Laurie Kilmartin, Karen Moline, Alicia Ybarbo and Mary Ann Zoellner will be discussing their bestselling book Sh*tty Mom: The Parenting Guide for the Rest of Us at the renowned Lea Journo Salon in Beverly Hills. A celebrity hotspot, Lea Journo is a favorite of such A-listers as Brad Pitt, Kate Bosworth, Orlando Bloom and Rashida Jones. Join us from 4:00 p.m. – 7:00 p.m. and receive a makeover courtesy of your Pür Minerals team. We hope you can make it!


Makeup Hookup: What’s in My Bag?

Tuesday, April 16, 2013 | COLUMNS: Makeup, Things We Love

Spring is here, the weather is getting warm, and it is time to have some fun—all while looking fabulous! My makeup bag is full of great treats from Pür! I never leave out without my 4-in-1 Mineral Tinted Moisturizer. It not only hydrates my skin but also acts as a primer and provides light coverage for a casual day. If I want to spice things up, the Jet Setter Eye Shadow Trio adds lots of sass to my natural look, and Mineral Glow (a girl’s best friend) always gives me the perfect sun-kissed look! Who can go without a great mascara? Double Ego (link no longer available) is the needle in the hay stack I was looking for, lengthening and strengthening my lashes. For a big finish, I add a pop of color with my favorite lipstick: Moonlit Pearl (link no longer available)!

2013 Spring Nail Trends

Sunday, April 14, 2013 | COLUMNS: Things We Love, Tips & How-Tos

Think your nail polish is a one-trick pony? Think again. This spring, we reveal three of the hottest nail trends—and all of them involve two or more shades. Read on to learn how you can make each look your own!


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