Your 2011 VMA Recap

Monday, August 29, 2011 | COLUMNS: Around Town, Campaigns, Things We Love, 2011 artist videos, Adele, Beyonce pregnant, Britney Spears, current affairs, events, Justin Bieber, Lady Gaga, MTV award, music, news, Selena Gomez dress, video music award, VMA best dressed, winning musicians

Shutterstock_1653830 Last night marked the 28th annual MTV Video Music Awards, and if you weren’t tuned in to the latest hurricane coverage, preseason football or an especially emotional Extreme Home Makeover (we had to keep switching in between commercial breaks), you might have missed it. Never fear, we’ve got your bite-sized recap right here—from the night’s biggest winners to the best dressed and more.


Fall Beauty Sneak Peek

Thursday, August 25, 2011 | COLUMNS: Things We Love, product highlights

With temps lingering in the upper eighties and nineties, it’s hard to imagine fall happening any time soon. Yet, despite the steam bath that’s soaked most of the country, fashion and beauty mavens everywhere are making the switch from summer to fall—and Pür is no exception. Wanna know what’s in store from the pressed mineral pioneer? You can catch a glimpse in our NEW Natural Knockout Kit.


Captivating Cat Eyes in Three Easy Steps

Monday, August 22, 2011 | COLUMNS: Tips & How-Tos, application tips, cat eyes, cateye makeup, dramatic eye looks, gel eyeliner

Few eye looks are as seductive as the sultry cat eye. In addition to the requisite tools—gel eyeliner (black), a flat eyeliner brush and mascara—you’ll need a healthy dose of confidence to own this classic runway look.


What’s ‘The Situation’ with Abercrombie?

Thursday, August 18, 2011 | COLUMNS: Around Town, Campaigns, Abercrombie & Fitch, current affairs, events, Jersey Shore, Mike Sorrentino, news, Snookie, The Situation

It seems chiseled abs and no shame for flashing them to a camera are not enough to keep ‘The Situation’ from Jersey Shore in Abercrombie & Fitch’s good graces. The fist-pumping, super tanned, party boy from the MTV show was offered an anti-endorsement deal. Abercrombie & Fitch announced in a press release they are willing to make a “’substantial payment’ to Mike ‘The Situation’ Sorrentino or any cast member who stops wearing its clothing on the popular MTV reality show.” Ouch!


25% Off All Summer Items!

Monday, August 15, 2011 | COLUMNS: Promotions, Things We Love, product highlights

Summer is almost gone, but these products are hotter than ever! To help you make the most of the season’s end, we’re offering 25% off all summer specials. From portable color palettes to scent-sational skincare, get ‘em now before they’re gone forever.


Pür Minerals on Say Yes to the Dress

Thursday, August 11, 2011 | COLUMNS: Around Town, Campaigns, Things We Love, Tips & How-Tos, application tips, press, product highlights

Fans of TLC’s Say Yes to the Dress have something new to look forward to. Yesterday, Pür Minerals wrapped up shooting on a blog episode for the show’s website. Shot at Atlanta’s premier bridal salon, Bridals by Lori, the online-exclusive piece, turns the focus to bridesmaids and how to create stunning, do-it-yourself looks that look like the work of a professional makeup artist.


Balloons for the Bride?

Tuesday, August 09, 2011 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Balloon_Dress Party balloons are one thing, but an entire inflatable dress? That’s exactly what some boutiques are offering brides on an “air tight” budget. Those who can’t afford custom couture but still want a one-of-a-kind dress can now stretch their budgets further with a handmade gown constructed from hundreds of twisted and tied balloons. So, if the thought of squeaking down the aisle doesn’t burst your bubble, then a puffy procession could be for you. (Just make sure the groom doesn’t look too “sharp”.)


What’s In A Name?

Friday, August 05, 2011 | COLUMNS: Tips & How-Tos, ingredient close-ups

Aloevera If you’ve ever scratched your head trying to decipher the ingredients on the back of a makeup compact or skincare bottle, you’re not alone. With hard-to-read names that stretch on forever, it often seems like ingredient labels are designed to leave all but a select few in a foggy-eyed daze. You shouldn’t need an advanced degree to know what you’re putting on your skin. For that reason, we’ve translated some of the most common—and beneficial—ingredients you’re likely to come across.


Mannequin Makeovers

Wednesday, August 03, 2011 | COLUMNS: Around Town, current affairs, Life-like displays, Mannequins, personable shopping experience

Clothing retailers are investing more into their store design, specifically their mannequins. It’s not the first thing you notice when visiting a fashion boutique, but think about all the different types you see on display at varying shops. From body shape to facial feature design, there are many ways to show-off the latest fashions in a store. Mannequins are becoming more than just an human-shaped hanger, especially now that online shopping is at an all time high. There is more pressure on stores to create a customized environment that speaks to their target audiences.


Gifts Galore

Tuesday, August 02, 2011 | COLUMNS: Promotions, Things We Love, product highlights

Alright beauty buffs—brace yourselves for some serious swag (that’s “Stuff We All Get,” in case you didn’t know). For a limited time, take your pick from three fabulous freebies when you spend $25 or more at And these aren’t just any gifts either, but some of our all-time bestsellers! So, get ‘em while they’re hot!


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