Hot Rocks Featured in Marie Claire!

Wednesday, February 10, 2010 | COLUMNS: Campaigns, Things We Love

Hot-Rocks_Marie-Claire From pastel pink leggings to banded updos, the ballerina look took center stage on this spring’s runways, according to March’s Marie Claire. In an article titled “Ballet Basics,” the fashion and beauty authority laid out the season’s hottest rising stars, singling out Pür Minerals’ Hot Rocks as part of the look du jour.

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Desert Island Beauty Picks

Tuesday, February 09, 2010 | COLUMN: Things We Love

You know the rules: if you were stuck on a desert island and could only take three (albums, movies, people), which would you pick? Well, today the topic is beauty. And, ignoring the more daunting implications of a Lost-type lifestyle, we’re going to lay down three multitasking must-haves no beauty bag should be without. Ever.

4-in-1-and-Allure-Seal 4-in-1 Pressed Mineral Makeup

Your foundation, concealer, powder and SPF 15, Pür’s all-in-one makeup miracle gives you a flawless complexion in just 60 seconds. Made with the finest micronized mineral pigments and good-for-your-skin ingredients like shea butter and vitamin E, this multitasking pressed powder creates a naturally radiant look that nourishes the skin and shields it from harmful UV rays (a key feature for the island castaway).

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Mineral Mudd Masque is a Fashion Reader Fave!

Friday, February 05, 2010 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

MineralMud_New_CAP_2 It’s one thing when a magazine’s beauty department gives you a nod. It’s a whole other thing when its readers cry out your name. So, when Fashion magazine announced our Mineral Mudd Masque was a Reader Fave in its 8th Annual Readers’ Choice Beauty Awards, we were speechless. The best solution in such a situation? Let someone else do the talking:

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Three Head Turning Hair Trends for 2010

Wednesday, December 30, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Sure, it may seem like only yesterday that we were celebrating the holidays and winter had just begun, but for fashion designers and beauty experts, all eyes are already on spring. As fashion houses preview their fair-weather fare on midwinter’s runways, we get a sneak peek at what’s in store for next season, and the look—from the head up, at least—is pretty exciting. Here’s a preview of the haute, new hairstyles to look for in the New Year:

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Rave Reviews and Blog-worthy Buzz

Wednesday, December 23, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

December’s been a busy month for Pür Minerals and for our fans. With the holidays fast approaching, many have taken to the web to share their thoughts, experiences and opinions on this month’s must-have beauty buys. Here’s a look at what a few have to say:

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A Cure for the Common Curl?

Monday, December 14, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Shutterstock_2955331 Ever wonder why you’re never born with the hair you want? Curly girls always seem to want straighter strands, while those with straight hair constantly crave curled tresses. Well, researchers in Australia may have discovered the culprit—a “curly gene” responsible for those unruly locks. The next step? Developing a pill that may, one day, render straightening irons and chemical relaxers obsolete.

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Looks That Thrill

Friday, November 20, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Copy-of-iStock_000000745000 Looking to add a little mystery to your winter wardrobe? Then pick up the December edition of Trend, W magazine’s fashion and beauty supplement, for expert tips on adding some classic intrigue to your year-end look. In an article called “Hitchcock Hip,” beauty editors hearken back to a bygone era where femme fatales lit up the silver screen and nothing was quite as it seemed. Forget flapper chic, this winter’s to-die-for look is smart and sophisticated with an edge (and an alibi).

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Now That’s Waterproof

Monday, October 19, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Our Mineral Eye Pencil is Put to the Ultimate Aquatic Test

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October is National Breast Cancer Awareness Month

Thursday, October 15, 2009 | COLUMNS: Campaigns, Things We Love, Tips & How-Tos, Uncategorized

Pink_ribbon Breast cancer is the most common cancer in women in the United States and the second leading cause of female cancer death. The American Cancer Society (ACS) expects 192,370 new cases to be diagnosed this year alone. However, for those cases detected early enough, there’s encouraging news—the disease is highly treatable, with over 2.5 million survivors living in the United States today. That’s why we, at Pür Minerals, urge you to get checked and get active in the fight against this malicious disease.

Check Yourself

While regular self-checking is always encouraged, it’s no substitute for clinical screening, which can detect the disease in its earliest (and most treatable) state. In addition the month’s numerous charity and awareness events, October is also host to National Mammography Day. On the third Friday of the month (October 16 for 2009), many radiologists provide free or discounted mammograms. To find a location near you visit the Associated College of Radiology.

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Tips for Healthy Fall Skin

Tuesday, September 08, 2009 | COLUMNS: Things We Love, Tips & How-Tos, Uncategorized

Shutterstock_986770 With the sweltering dog days of summer finally behind us, the cool, crisp autumn months come as a welcomed relief. However, as the mercury drops, so does the humidity. As Mother Nature dials down the heat and dries out the air, the change in weather can be a roller coaster ride for your skin. Here are just a few things you can do to keep your skin hydrated and healthy in the months ahead:

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