Stay Sun Safe and Beautiful All Summer

Thursday, May 30, 2013 | COLUMNS: Makeup, Tips & How-Tos

It’s no secret that too much time in the sun can take its toll on your skin. But did you know that UV damage is also the no. 1 cause of premature aging? Studies show that excess exposure can lead to discoloration, loss of firmness and worse. However, you can help put a stop to the damage before it starts with proper SPF protection. And with Pür’s SPF complexion care products, you’ll not only get the protection you need, you’ll also get a ton of other look-perfecting benefits—from flawless coverage to age-defying skincare.

 

Which SPF Product is Right for You?

Whatever your skin type, tone or concern, Pür has a solution for you.

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How to Get Full Lashes with Volume Mascara

Tuesday, May 28, 2013 | COLUMNS: Makeup, Tips & How-Tos

Looking for a full volume mascara that won’t clump, smudge or fade? Look to Pür Minerals. Pür offers a variety of non-clumping mascara formulas for every look, mood and occasion. From simple daytime definition to bold nighttime drama, finding the best volumizing mascara for your look has never been easier. Consider this your full volume mascara crash course.

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OK! Magazine Loves Pür Gloss Sticks

Wednesday, May 22, 2013 | COLUMNS: Makeup, Press

Want red carpet-worthy lips? Reach for Pür’s moisture-rich Lip Gloss Stick in Daredevil. That’s what OK! magazine recommends for recreating Miley Cyrus’ show-stopping red lip look at this year’s Billboard Music Awards. Packed with pout-plumping conditioners and vitamin E, our Lip Gloss Sticks make going bold a breeze. And with eight breath-taking shades to choose from, there’s something for every occasion—from the office to the runway.

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We’re Packing Our Bags

Monday, May 20, 2013 | COLUMNS: Away We Go, Makeup, Things We Love

Summer is almost here, and that means sunshine, sandy beaches and trips away from home! Wherever your summer takes you, travel in style with our hot pink makeup tote. Perfect for your on-the-go beauty needs, this limited-edition carryall is yours FREE with any $20 purchase! Just enter code MAYBAG at checkout.

 

What’s in Our Bag

At Pür, we’re always on the go. Here are a few things we can’t leave without:

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What is Foundation Primer? Do I Need It?

Friday, May 17, 2013 | COLUMN: Makeup

Curious if a foundation primer is right for you? With so many choices available—from color-correcting primer to foundation with primer built in the formula—it’s easy be overwhelmed. But never fear. By following a few quick and easy tips, you can find the best foundation primer for your complexion. Here’s what you need to know.

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Glow All Year an Eco-Friendly Best Buy

Wednesday, April 24, 2013 | COLUMNS: Makeup, Press

This week, WorkingMother.com revealed its Top 12 Eco-Friendly Beauty Buys, with Pür’s Glow All Year kit at the top of the list. Made using the finest mineral pigments and natural ingredients, our three-piece kit is your answer to a healthy dose of sun (without ever leaving the shade). Check out what Working Mother’s beauty experts had to say about our limited-edition collection here.

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Make Your Lips Pop

Monday, April 22, 2013 | COLUMN: Makeup

Looking for that bold lip look that’s oh-so hot this season? Well, it doesn’t get much bolder than this. Now available in four new shades, Pür’s luscious Lip Gloss Sticks create a high-shine lip look in a flash. Packed with pout-plumping moisturizers and vitamin E, these richly pigmented lip shades glide on smoothly for jaw-dropping intensity that lasts all day.

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Celebrate Earth Day with Natural Beauty

Thursday, April 18, 2013 | COLUMNS: Makeup, Promotions

Earth Day is April 22, and to celebrate, we’re offering six of our bestselling natural products at an exceptional value! For a very limited time, you can save 40% on the natural beauty you love. Made using only the finest nature-based ingredients—responsibly packaged and manufactured cruelty-free—this exclusive collection (link no longer available) features:

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Makeup Hookup: What’s in My Bag?

Tuesday, April 16, 2013 | COLUMNS: Makeup, Things We Love

Spring is here, the weather is getting warm, and it is time to have some fun—all while looking fabulous! My makeup bag is full of great treats from Pür! I never leave out without my 4-in-1 Mineral Tinted Moisturizer. It not only hydrates my skin but also acts as a primer and provides light coverage for a casual day. If I want to spice things up, the Jet Setter Eye Shadow Trio adds lots of sass to my natural look, and Mineral Glow (a girl’s best friend) always gives me the perfect sun-kissed look! Who can go without a great mascara? Big Blink is the needle in the hay stack I was looking for, lengthening and strengthening my lashes. For a big finish, I add a pop of color with my favorite lipstick: Moonlit Pearl!

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Bye Bye BB. CC Cream is Here!

Tuesday, April 09, 2013 | COLUMNS: Campaigns, Makeup

Move over BB creams. Pür’s got something even better. Our new CC Cream Color Complexion Corrector is more than just another beauty balm. The first SPF 40 formula of its kind, CC is your all-in-one moisturizer, brightener, primer, concealer and foundation. Part makeup, part problem-solving skincare, this silicone-free cream creates a uniformly flawless finish while working to correct the appearance of brown spots, blemishes, fine lines and more. Whatever your skin type or concern, multitasking CC Cream (only $38) puts total complexion perfection within reach.

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