This week, our favorite morning hostess Tracye Hutchins showed some Pür love on CBS Atlanta’s Beauty Minute. Together with beauty expert Shana King, the ever-stylish duo talked shop on how to get that gorgeous summer glow. Among their list of must-have products were Pür Rocks, Hot Rocks and Mineral Glow. Watch the segment below or on YouTube.
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Like millions around the world, last night’s Olympic gymnastics event had us glued to the TV. All five members of Team USA looked flawless as they swung, spun and soared through each routine, taking home the gold for the first time since the 1996 games here in Atlanta. That team, dubbed the Magnificent Seven, included such superstars as Dominique Dawes, Shannon Miller and Kerri Strug, who vaulted for gold on a sprained ankle. Determined not to be outdone, Jordyn Wieber, Gabby Douglas, Aly Raisman, Kyla Ross and McKayla Maroney each demonstrated a competitiveness that earned them the title, “the fierce five”. From all of us at Pür: congrats!
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Tuesday, July 17, 2012
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Campaigns

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It’s no secret that good skincare habits start in your teens. Last week, beauty expert Shana King shared her tips for healthy teen skin on CBS Atlanta. Using a simple Pür Minerals regimen, King walked Better Mornings Atlanta co-anchor Tracye Hutchins and her teenage daughter Paige through the basics of teen skincare and how to keep blemishes and oiliness at bay. Hear her expert advice below.
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When we say we’re big in Europe, we really mean it. Earlier this month, Pür Minerals launched in Marks & Spencer, the UK’s premiere retailer, to rave reviews. (Check out what fans have to say about our 4-in-1 Pressed Powder and Lip Gloss Sticks.)
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In honor of Father’s Day, Pür Minerals wanted to take the time to recognize and celebrate the dads in our community! This week, guest blogger and daughter of our CEO, Julia Cohen, shares her thoughts on growing up in the beauty industry and how healthy skin is the gift that keeps on giving.

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This weekend, Pür had the pleasure of leading the makeup artistry for the Atlanta Falcons Cheerleaders team photo shoot where we transformed the girls into their “Game Day Look”, and topped it off with cherry red lips for a bright pop.
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Thursday, June 07, 2012
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Campaigns
At Tuesday’s Go Red For Women® luncheon here in Atlanta, we had the pleasure of meeting keynote speaker, Mikki Taylor, Essence magazine’s Editor at Large and the author of Commander in Chic: Every Woman’s Guide to Managing Her Style Like a First Lady.
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Here at Pür, we never miss a chance to support for our favorite cause: women’s heart health. Which is why we’re super excited for Go Red For Women®’s annual luncheon here in Atlanta on June 5th. As the no. 1 killer of American women, heart disease affects us all and has personally touched each of us here at Pür.
Events like this are critical to raising awareness (and much- needed funding). They’re also a lot of fun. With red as the theme (it is Go Red after all), everyone is rocking their finest scarlets, crimsons and roses. We can’t wait to show off our new, flame red GLINT clutch, packed with a few of our Pür Purpose favorites.
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Our LK Bennett Spring Fling event may have been weeks ago, but Pür fans can’t stop talking about it. This week, SweepTight.com owner and editor, Jennifer, shares her favorite memories with her sister at Chicago’s premiere fashion & beauty bash. Read what she has to say here.
Getting makeovers at the Pür table
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