Calling all “Beautiful Creatures” fans in the Atlanta area! On Wednesday, January 23, radio station Q100 is throwing a FREE “Beautiful Creatures” preview party at the Perimeter Mall Barnes & Noble. Hosted by Kristin of The Bert Show, the event will feature photos and autographs with cast members Zoey Deutch (Emily) and Thomas Mann (Link), exclusive film clips, Pür Minerals giveaways and special prizes—including free advanced screening tickets to the first 200 people!
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Thursday, January 10, 2013
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Campaigns
Leading magazines and beauty blogs agree: our newest palette, inspired by the film “Beautiful Creatures”, is Pür magic! From Examiner.com to the online voice of Teen Vogue, beauty editors everywhere are raving about our otherworldly shadow collection with eyeliner and lip gloss. Here’s what a few of the biggest trend-watchers and beauty gurus have to say.
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Can’t wait for the February 14 release of Beautiful Creatures? Neither can we. Luckily, you don’t have to wait to get a smoldering look inspired by the film. Pür‘s newest palette comes straight from the screen, with eight otherworldly eye shadows, plus an exclusive eyeliner and lip gloss. Go light or flaunt your dark side with looks inspired by Gatlin’s most mysterious residents. What’s more, you can get it shipped free for a limited time. Just enter code BECLAIMED at checkout, and get ready to choose your side.
Wednesday, October 31, 2012
| COLUMNS:
Campaigns,
Promotions

Update 12/7/2012
Congratulations to our winners!
- Grand Prize (1 Year’s Worth of Pur Minerals Make-up): Cassandra Stiles
- Second Place ($100 of Pur Minerals Make-up each): Leticia Fontaine, Amy Martin
- Third Place($50 of Pur Minerals Make-up each): Fay Watts, Lisa Brunken, Priscilla Villarreal-Benavides
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Wednesday, October 10, 2012
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Campaigns,
Press
Earlier this year, Pür made a splash in the Swedish press, with Cosmopolitan, Elle and Plaza all praising our multitasking Hot Rocks. Since then, our budding romance has become a whirlwind love affair. Here’s what’s making waves now in Sweden’s leading lifestyle magazines.
Pür on the Cover of Cosmopolitan
The cover of this month’s Swedish Cosmopolitan features singer Agnes Carlsson rocking a dazzling Pür look, using Lava Rocks (cheeks) and Sheer Citrine Lipstick (lips), plus Spiced Mica Eye Shadow, Mineral Eye Definer in Onyx and Impact+ Mascara (eyes).
Pür Goes Pink in Hänt Bild
Celebrity magazine Hänt Bild listed our Universal Marble Powder in Pink as one of their favorite pink products in a special breast cancer awareness issue.
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Monday, October 08, 2012
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Campaigns

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Thursday, September 06, 2012
| COLUMNS:
Campaigns,
Promotions
Tomorrow marks the official start of Fashion Week, and we at Pür couldn’t be more excited. This year, our Vice President of Marketing, Julie Campbell, is scoping out the season’s hottest looks straight from the runway. We can’t wait to hear what all she saw!
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Fans of flawless beauty, rejoice! Pür has two NEW tools for complexion perfection. From our total coverage liquid foundation with skincare ingredients to our miracle mattifying powder for oily skin, we’re proving once again why Pür Minerals is The Complexion Authority.
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Pür struck gold in Canada this month, taking home a Chatelaine Beauty 100 Award for our 4-in-1 Pressed Mineral Makeup SPF 15. With its multitasking, no-mess formula, the all-in-one foundation, concealer, powder and SPF miracle won over a panel of beauty experts to be counted among the best products of 2012. Coming from Canada’s premier lifestyle magazine, with over four million readers, that’s quite a compliment.
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Pür was back again on CBS Atlanta’s Beauty Minute, and this time the subject was primers. Once more hostess Tracye Hutchins and makeup and skincare expert Shana King walked viewers through the basics of this beauty must-have, with a lineup that included Pür Minerals’ Neutral Correcting Primer and Cease Crease Eye Shadow Primer.
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