This weekend, Pür had the pleasure of leading the makeup artistry for the Atlanta Falcons Cheerleaders team photo shoot where we transformed the girls into their “Game Day Look”, and topped it off with cherry red lips for a bright pop.
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Here at Pür, we never miss a chance to support for our favorite cause: women’s heart health. Which is why we’re super excited for Go Red For Women®’s annual luncheon here in Atlanta on June 5th. As the no. 1 killer of American women, heart disease affects us all and has personally touched each of us here at Pür.
Events like this are critical to raising awareness (and much- needed funding). They’re also a lot of fun. With red as the theme (it is Go Red after all), everyone is rocking their finest scarlets, crimsons and roses. We can’t wait to show off our new, flame red GLINT clutch, packed with a few of our Pür Purpose favorites.
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Our LK Bennett Spring Fling event may have been weeks ago, but Pür fans can’t stop talking about it. This week, SweepTight.com owner and editor, Jennifer, shares her favorite memories with her sister at Chicago’s premiere fashion & beauty bash. Read what she has to say here.
Getting makeovers at the Pür table
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For those who haven’t heard, Pür Minerals wowed at L.K. Bennett’s Spring Fling Event last weekend in Chicago. Pairing up with local fashion and beauty authority, Glossed and Found, Pür treated guests to custom makeovers and exclusive goodie bags (featuring our On the Go Eye Trio). Check out G&F’s video wrap-up below, and see Pür strutting its stuff at the London retailer’s posh Windy City digs.
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Pür Minerals took the Windy City by storm this weekend, teaming up with London’s premier fashion brand (and Kate Middleton fave), L.K. Bennett, at Chicago’s 2012 Spring Fling Event. More than 200 of the city’s fashion elite celebrated spring in high style, enjoying custom Pür makeovers and “Cherry Noir” manicures by Mario Tricoi (a stylish nod to Grey Goose, whose Cherry Noir vodka made its debut). Hosted by Graham Kostic of Glossed and Found, the event featured stunning images from Pür’s latest photo collaboration with L.K. Bennett, plus guest goodies like our On the Go Eye Trio and the U.K. brand’s spring/summer look book.
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We at Pür are big on giving back. From supporting the American Heart Association’s Go Red For Women® movement to volunteering locally, we’re committed to making our community a better place. This weekend, our very own Ela G. took to the streets of Atlanta. As a volunteer with Seven Bridges to Recovery, Ela visited some of the city’s most poverty-stricken areas, where she brought meals and spiritual support to those in need. From all of us here at Pür: we’re proud of you, Ela!

Have a cause you’re passionate about? Share it with us below.
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For those who haven’t heard, Pür’s youngest model, Marianna Gunther, has been winning praise (and prizes) at leading beauty pageants throughout the Southeast. A native of Kennesaw, Georgia, Marianna began her Miss Teen journey last September when she won the title of Teen Miss North Georgia State Fair. This month, our favorite teen model-and-artist earned a top spot in Miss Georgia Teen America, wowing in her gorgeous teal gown and, of course, Pür Minerals makeup. On behalf of everyone at Pür: we’re so proud of you!

For more on Marianna’s amazing life—including how she spent seven years at sea on her family’s sailboat—read our exclusive interview.
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The stars were shining March 8 at JEZEBEL’s 9th Anniversary Party. As celebs and press celebrated the re-launch of Atlanta’s premiere luxury lifestyle magazine, Pür brought its beauty A-game to the red carpet event. As music star and American Idol alum Adam Lambert lit up the stage, Pür wowed guests with dazzling makeovers, including show-worthy looks for the cheerleaders of the Atlanta Hawks Dance Team. Check out a video the night’s highlights here.
Photo by Rose Limb
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Old Hollywood glamour was the theme du jour at last night’s 84th Academy Awards ceremony. Maybe it was the buzz around The Artist—the silent film redux that took home five awards, including Best Picture—that inspired the classic revival, but whatever the cause, the result was stunning. Here’s a brief look at who stole the pre-show scene and who came up short on the red carpet.
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It’s no secret that we’re big on heart health here at Pür Minerals. So when everyone at our Atlanta office heard that today was National Wear Red Day, let’s just say we really took it to ‘heart.’ From heart-shaped headbands to red feather boas to freshly dyed auburn locks (that’s right), everyone showed their spirit for a cause close to all our hearts.

Did you wear red today? Share your Red Day look with us on Facebook.
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