Customer Profile: Cheryl J.

Wednesday, October 29, 2008 | Tips & How-Tos, customer profiles

Get to know your fellow Pür Minerals fans with our Customer Profile feature and get helpful tips from customers with skin issues, tone and color just like yours!

Cheryl_jacobsonGet to know Cheryl J.

Pür Nickname
: Loggurl    
Location: Jasper, GA
Age Group: 45-54
Skin Tone: Light
Skin Type: Combination

How did you find out about Pür Minerals?
Like so many others, over this past summer I was in the market for a new foundation and went into my local ULTA store. The consultant asked me if I’d ever tried mineral makeup and of course I had tried the “other” brands, so I told her I didn’t really care for them at all. She suggested I give Pür Minerals a try because of the shea Butter and vitamin E, so I did. I instantly fell in love with it and ever since then have been telling everyone I know how wonderful it is.

What is your favorite Pür Minerals product and why?
I simply can’t live without the 4-in-1 Pressed Mineral Makeup foundation! It makes my skin so soft and beautiful that I wear it even on days when I’m not planning to get out of the house. My husband loves to touch my face when I’m wearing this foundation. And I also have fallen in love with the eye shadows, blush and lipstick. In fact, every single color product I’ve tried has worked wonderfully. The colors are all so natural, blendable and can be applied as lightly or dramatically as I want, depending on my mood or the occasion. And there are still some products I haven’t even tried yet, so I’m betting that I’ll have more favorites as I replace items in my makeup and skin care kit!

What do you see as the chief benefits of Pür Minerals products?
Well of course I’m very happy with the formulations of all the products. I like the fact that there are no fillers, talc and other irritating (and hard to pronounce) ingredients. The products all go on so beautifully—never messy, never fake looking, never any caking or settling into fine lines. The products all really do stay on all day, too. And I love, love, love the fact that I’m supporting a local Georgia company while I’m reaping the benefits of beautiful skin and makeup. That’s definitely a win-win situation!

How do Pür Minerals products differ from other makeup and skin care brands that you have used in the past?
Believe me, I’ve tried them all (I’m somewhat of a makeup junkie), and Pür Minerals is in a whole different league from all the rest. Pür Minerals products are actually good for my skin and have improved the look of it, where other brands have either irritated my skin or made it look sickly or overly done up. I hadn’t seen my mother for a while until the other day and the first thing she asked me was “what was I doing differently because my skin looked so much nicer?” You don’t get much more of a testimonial than that! Also, with some of the other brands it’s been hit or miss with products in their line; I might like their blush, but be very disappointed with their lipstick. With Pür Minerals, I’ve loved every single product that I’ve used so far. I think that speaks volumes for the quality you get with Pür Minerals.

If you’d like to be profiled on our Pür Beauty Blog, send an email to and tell us about all the great ways you use Pür Minerals products!