Water-Resistant Makeup: a Summer Essential

Friday, July 15, 2011 | Things We Love, eyeliner that doesn't smudge, long wearing lip gloss, make up that stays on, product highlights, water proof eyeshadow, water-resistant makeup, waterproof cosmetics

Water-resistant makeup is an absolute necessity during the hot summer months. Through rain or shine, surf and sweat, you want to look your best, and that means finding makeup that won’t budge under pressure. Fortunately, Pür Minerals has got you covered. With an array of smudge-proof, water-resistant makeup formulas in this season’s hottest shades, you can beat the heat, humidity and more without batting an eye.

Smudge-Proof Shadows
Cream_shadows Featuring a mess-free cream formula with a velvety finish, Pür Minerals Island Escape Cream Shadow Collection gives you four of this season’s hottest eye shades in a convenient, go-anywhere compact. Easy to apply with the included application brush, your eyes will love how smoothly this water-resistant makeup layers and blends without creasing or smudging. The perfect palette for the beach or pool.

No-Bleed Liner
Heat and humidity can turn even the best look into an eyeliner nightmare, with color bleeding into lines and creases. That’s why it’s important to add a stay-put liner, like Pür Minerals Mineral Eye Defining Pencil, to your water-resistant makeup arsenal. This self-sharpening mechanical pencil lines eyes with super-precise, no-bleed color that outperforms under the LipGloss&Swatch toughest conditions. Includes smudge-tip applicator for superior blending.

Long-Wearing Lip Glosses
Summer can be particularly unforgiving on lip color, which can break down under the blazing sun. Add a little moisture, and it’s the kiss of death (literally) for your look. For luscious lips that defy the elements, try a water-resistant makeup formula like Pür Minerals Pout Plumping Lip Gloss. You can even layer it over Pür’s Mineral Lip Tint SPF 15 for an added layer of sun protection that won’t stick or smear.