Foundation: How to Properly Apply

Thursday, March 31, 2011 | Things We Love, Tips & How-Tos, application tips, product highlights

Light_878147000465 Foundation is one of the most commonly used cosmetics, providing skin with a soft, even tone, while also covering up minor blemishes and discolorations. Some foundations, such as the 4-in-1 Pressed Mineral Makeup Foundation with SPF 15 from Pür Minerals can also nourish the skin, while protecting it from damaging elements, such as harsh winds and exposure to harmful UV rays.

Before applying foundation, it’s important to prepare your skin properly. Start by cleansing thoroughly with a product such as the Revitalizing Facial Wash from Pür Minerals in order to remove all dirt and oil that may have accumulated over the course of the night.

Moisture_Infusion Next, apply a moisturizer, like Pür Minerals Moisture Infusion, to create a protective barrier over your face that traps moisture within the skin for a healthy looking complexion. Allow the moisturizer to soak in for about two to three minutes before applying your foundation.

Chisel-Brush While you can apply foundation with bare fingers, we recommend you use a sponge or makeup brush to ensure that you get a soft, smooth application. Specially designed for Pür Minerals 4-in-1 Mineral Foundation, the Chisel Makeup Brush is perfect for this process. Start by drawing small circles on your forehead, cheeks, chin, nose, eyelids and lips. Then blend outward, making sure that the color matches your skin’s natural tones.

As you spread the foundation, move the brush in a downward motion, ensuring that the coat is uniform and even across the skin. Be careful not to leaves any splotches or bare spots. You will also have to apply the foundation to your neckline in order to create a seamless natural look.