Friday, February 18, 2011 | Things We Love, Tips & How-Tos, application tips, product highlights
We’re hesitant to recommend the use of waterproof mascara, as it tends to be damaging to the lashes, drying them out, while also encouraging wrinkles by tugging at the lids. It’s okay for rare, special occasions, but in general, you can get the same effect with far less hassle and damage using a water resistant mascara instead.
Pür Minerals Impact+ Mascara, Triple Impact Mascara and Mineral Mascara are all water resistant products that are perfect for everyday use. Easy to apply, they remain smudge-free all day without damaging the eye or lashes.
Best of all, when it’s time to remove, Pür Minerals’ water resistant mascara comes off much easier than any waterproof formula. Simply use our specially formulated Mineral Melt makeup remover and a little warm water, and the cosmetic lash treatment will melt away in minutes.
The best thing about Mineral Melt is that it is actually good for your skin, with 12 naturally fragrant oils, as well as ingredients that will help to hydrate, detoxify and condition your skin, while cleansing pores and nourishing eyelashes.
If you simply must use waterproof mascara, Mineral Melt is a lifesaver in a bottle. Free of pore-clogging petroleum products, this miracle makeup remover uses gentle essential oils to break up even the most stubborn waterproof mascara formulas without irritating the skin or contributing to blemishes and breakouts.