Friday, August 29, 2008 | Tips & How-Tos, customer Q&A
You’ve got questions, Joli Baker has answers. Read on for advice from the Pür Minerals president and get the beauty scoop—pür and simple.
Q: I often have to attend evening events straight from work. What’s the best way to take my makeup look from day to night? –Megan, Fort Lauderdale, FL
These days, it seems like we’re always on the go. That’s why I designed Pür Minerals to provide quick and easy beauty solutions for all women. Looking your best for work is important, but you also want to be able to dress up your look in a flash for night out on the town. Here are a few tips on how to take your everyday makeup to the next level for an evening of elegance.
1. Let’s start with your skin. Everyone knows that a good foundation is the key to a lasting look, but not everyone knows that a great foundation primer is the key to a perfect looking complexion. Primers are great for setting makeup and evening out skin tone. I love our Colour Correcting Primer in Peach. It neutralizes discolorations to minimize under eye circles, age spots and freckles.
2. Once your skin is primed, apply a lightweight foundation. Pressed formulas generally wear all day into night, since they don’t weigh skin down and clog pores like thicker, liquid foundations. One application of our 4-in-1 Pressed Mineral Makeup should keep you covered all day long, but the convenient compact comes with a sponge for a blot session or quick touchup just in case.
3. Now onto the eyes. A smoky eye is a fabulous way to transition into a sophisticated evening look. Begin by lightly smudging your eyeliner around the lash line. Our Mineral Eye Defining Pencil with Smudger is perfect for blending. Next, layer a bolder color over your daytime shadow. During the day, I generally wear natural, earthy shades like Champagne Citrine, so before I go out, I like to add a rich, deep hue like Gold Marcasite for a hint of drama.
4. Since your eyes are the focus of an evening look, you don’t want to draw too much attention to your lips. Just apply a coat of neutral-colored or pale-pink gloss to your lips and go. I sometimes like to use our Mineral Lip Tint SPF 15 in Sandy Quartz instead of gloss. It has just enough shine to give my lips a nice finish, and the natural, taupe color doesn’t compete with my dramatic eyes.
Do you have a beauty question for Joli that you would like to see answered here? Leave us a comment or send an email to firstname.lastname@example.org.