Wednesday, January 21, 2009 | Campaigns
Shed your winter woes with these pure and simple beauty solutions for enviably smooth skin all season long.
Problem: Dull, Dry Skin
Pür Solution: Exfoliation is crucial during the cooler, drier months. Gently sloughing off dead skin cells will help encourage fresh cell growth and restore skin’s youthful radiance.
Pür Polish harnesses the natural hydrating and exfoliating properties of lavender and citrus oils to renew skin with an effective, all-over formula that’s mild enough for the face and body.
Problem: Weathered Complexion
Pür Solution: Rejuvenate dry, stressed skin with a daily dose of moisture. Look for facial cream rich in vitamin C and antioxidants to help repair damage and protect skin from the elements.
With a host of clinically tested ingredients, Mineral Moisture Complex stimulates collagen synthesis and replenishes the dermal matrix to improve skin’s tone and texture in as little as 10 days.
Problem: Rough Patches & Chapped Lips
Pür Solution: Sensitive lips, hands and feet are often the first to suffer from the harsh, winter weather. Soothe chapped, cracked or flaking skin with a multi-tasking, moisturizing balm.
A healing quick fix for rough patches from head to toe, Pür Balm conditions dry lips, cuticles, elbows and heels with shea butter, essential oils and botanical extracts.
Pür Tip: Before stepping outside, dab a thin layer around the eye area to shield delicate skin from the cold and wind.
Problem: Dehydrated Skin & Hair
Pür Solution: With less humidity in the air, hair and skin are less likely to retain moisture. A misting spray is a great way to rehydrate and transport vital nutrients to cells.
Infused with over 70 vitamins, minerals and amino acids, Fulvic Mineral Mist binds moisture to skin, providing intense nourishment for the face, body and hair.
Pür Tip: Use Fulvic Mineral Mist to set and refresh your makeup. Spritz throughout the day to perk up your complexion and give skin a healthy glow.
From the Expert
“Winter skin care is all about healthy hydration. Moisturize daily, use a gentle exfoliator 1–3 times weekly and most importantly, remember to wear sunscreen to help combat seasonal dryness.” Joli Baker, President, Pür Minerals
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